I'm learning every
day" says Mary Kleindienst, a retired grandmother and Internet surfer. "I
probably spend 2 to 3 hours per day online and would stay on longer if more of my
relatives were connected." Every day Mary sends e-mail to her son, John, and
granddaughter, Sarah. She even uses a program called ICQ to chat live with three of her
nephews.
Mary purchased her new
computer in March and immediately went on the Internet. She set up The White House (http://www.whitehouse.gov) as her home page and
visits the PBS Online (http://www.pbs.org) Web site for
daily updates.
"I believe it keeps the
mind active," says Mary. "If tutored properly, seniors like me shouldn't be
afraid of computers. Usually when someone retires, they just hang around, watch TV or fade
away. I feel better about myself and the time I spend online because I'm still walking 2
miles per day, working at the Honeoye Public Library, spending time with my husband Kurt,
and staying in touch with my non-wired friends. The best part is that I'm spending less
time watching television, and spending more time learning."
Mary's not
alone. According to a study conducted by SeniorNet, in 1996, 30 percent of adults in the
United States age 55 to 74 owned computers, compared to only 21 percent in 1994. Of those
users, 52 percent called their PC "extremely useful." Over one million
subscribers to America Online are age 55 or older. That amounts to 13 percent of the
service's 8 million plus subscribers.
The growing list of
online and Web-based communities focused on seniors suggests that many seniors are eager
to jump onto the Internet but prefer the comfort of associating with their peers.
Invisible to mainstream media and often written off by the rest of society, these seniors
are logging on to create one of the most powerful groups in this ostensibly youth-oriented
medium. Advertisers and venture capitalists, seeing green where others see gray, are
aggressively seeking out new sites in which to invest.
For an example of this,
take a look at SeniorNet (http://www.seniornet.org).
For over ten years, SeniorNet has been a place for older adults to chat about their
grandchildren, have fun, tell jokes, argue, fall in love, and follow political issues such
as Medicare. They have also built a place that provides peer support, a safe haven for
those the rest of American society often treat as disposable waste. SeniorNet members get
married, go on picnics, and continually check in on one another.
Before older adults
take the plunge, however, they usually have to deal with the fear factor. Although older
adults don't mind spending money for a cruise or a car, they don't want to make a bad
investment. Many seniors believe computers are either a tool or toy for the young and fear
that they will not be able to understand the computer's graphical metaphor. Once they
learn they can not easily break it, the computer becomes a vehicle for them to communicate
with their family and friends.
Once seniors get
online, they have the potential of becoming enormous resources (as teachers of the young)
and great leaders, mainly because of their life experience. Ultimately, they can become
what's missing in the national information infrastructure. We're wiring the schools, but
we do not have enough volunteers to help students use the technology. Senior Surfers can
be that untapped resource.
This group of active
older adults who embrace the technology are called Third Agers. This period of active
adulthood starts in the early 50s and is characterized by a sense of accomplishment and
fresh beginnings for individuals who champion a new view of what it means to be older.
In the First Age, we
develop into a person. In the Second Age, we pursue our career and raise a family. Now, in
the Third Age of life, is the time to come into our own. It is a time for creativity,
continued learning, and exploration. Seniors want to prove they have plenty of energy,
plenty of resources and a fully-developed sense of what to do with themselves. It is a
time to enjoy new relationships, appreciate family and friends, and explore the spiritual
side of life. It is also a time for giving back to society and for sharing the wisdom of
their experiences. Third Agers have been described as self-reliant, experienced, involved,
interesting, savvy, aware of their world, experience seeking, socially aware, and curious.
Mary is a perfect
example of a Third Ager. Whether she is visiting Martha Stewart Living (http://www.marthastewart.com), reading about the
death of Princess Diana (http://www.entertainmentweekly.com/970919/features/diana_funeral),
or checking the day's top headlines (http://cnn.com), she
continues to grow as a student, a teacher, and a productive member of the community. Lets
encourage all Third Agers to become Senior Surfers.
Some Senior-oriented
Links:
SeniorNet (http://www.seniornet.org)
SeniorNet is a national non-profit organization whose mission is to build a community of
computer-savvy seniors. SeniorNet provides adults 55 and older with information and
instruction about computer and Internet technologies so that they can use their new skills
to benefit themselves as well as society. SeniorNet is an independent organization which
has helped start over 100 SeniorNet Learning Centers around the United States where
computer classes specifically designed for older adults are offered. The Web site has
message boards and chat areas for seniors to enjoy the company of thousands of other older
adults. SeniorNet also publishes computer-related materials for members, national
conferences, and conducts research on the uses of technology by older adults.
Senior.com (http://www.senior.com)
Senior.com was founded by Tom Poole after a frustrating experience trying to find a
"senior living facility" for his grandmother. He moved from Alaska to Seattle,
Washington in 1988, and learned that information resources for senior living facilities
were "archaic and antiquated." In addition to directories and profiles of living
facilities, Senior.com offers health, travel, legal and financial news and other
information tailored to seniors' needs. Senior.com also provides dozens of links to other
senior resources on the Web.
ThirdAge (http://www.thirdage.com)
ThirdAge.com is a vibrant Web-based community filled with ideas and interactions generated
and hosted by Third Agers. Third Agers can voice their opinions, recount experiences, and
share advice with new friends through interactive technologies such as chat rooms and
discussion boards. It presents the best the Web has to offer for active older adults.
ThirdAge offers rich advice and helpful information on topics critical to its community,
such as retirement housing and estate management, which are typically ignored or glossed
over by traditional media.
If you have your own
personal Web site or know of any sites that would be of interest to other Lake Affect
readers, send e-mail to andrew@dimino.com. I look
forward to visiting your world and including them in my next column.